Arts Council England Impact & Insight Toolkit

Published31st October 2018

A digital toolkit can be used to deepen your understanding of how well your intentions for your work align with the experiences of your peers and your audiences.

The toolkit is to help organisations to evaluate the impact of their work on the people who experience it. Organisations can use the Impact & Insight Toolkit to compare the responses of audiences and peers with their original objectives for the work.

The toolkit can be used to deepen your understanding of how well your intentions for your work align with the experiences of your peers and your audiences. The Toolkit uses a standard set of metrics to explore what audiences and peers think about a performance, exhibition, event or project. Organisations can use the Toolkit to compare the responses of audiences and peers with their original objectives for the work.

The aims of toolkit are:

  1. Help arts and cultural organisations to understand people’s perceptions of their work and how well this aligns with their creative intentions.
  2. Inform and enrich the conversation between the Arts Council and NPOs about the impact of funded work.
  3. Create a large-scale data-set that builds shared understanding of the value of cultural experiences.

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